Recommendations for a Successful VI
close management of the mix of products and services
Monitor and evaluate the varied choice of products. The more choice does not necessarily mean greater profitability. It is possible that after dispensing with some evaluation.
Also assess the offer of free services from the perspective of customer interest. Encourage among vendors offer cross-selling. Offer customers buying an additional product.
manage strong brands
Work surveys of brand recognition and identification of the company. Remember that advertising is not enough to strengthen the brand. They are also the quality of the product, packaging, delivery, attitude of the sellers, the company gained prestige.
Evaluate the effectiveness of marketing methods. Select the most appropriate and current.