Business Worthy Blog » Perceptual mapping http://www.iambuzzworthy.com Everything About Business and Marketing Management Sat, 31 Dec 2011 14:07:37 +0000 en hourly 1 http://wordpress.org/?v=3.3 Recommendations for a Successful II http://www.iambuzzworthy.com/recommendations-for-a-successful-ii.htm http://www.iambuzzworthy.com/recommendations-for-a-successful-ii.htm#comments Mon, 08 Mar 2010 00:23:20 +0000 Veby Vallecoza http://www.iambuzzworthy.com/?p=10 customers

Know the needs of customers

The company must have market research and be attentive to important signals such as the development of sales, repayments, claims and the acceptance rate. Continually listening to the customer using methods such as:

· Psychological techniques to detect the reasons for buying preferences.
· Perceptual mapping, which will reveal how the customer perceives the differences.
· Analysis of your purchases.

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